The soft drinks market in the United States was valued at 218.79 billion USD in 2015 (calculated in retail prices). From 2015 to 2019, it grew at a compound annual growth rate (CAGR) of 2.61% to reach 242.53 billion USD. The market is segmented into non-carbonated and carbonated soft drinks. In 2019, the segments recorded shares of 67% and 33%, respectively.
In 2015, the per capita consumption value of soft drinks in the USA was 688.64 USD (in retail prices). Until 2019, the consumption grew at a CAGR of 1.89% to reach 742.16 USD. That was higher than the average value for North America, whose per capita consumption of soft drinks was equal to 413.1 USD.
The market research report presents a strategic analysis of the market and a forecast for its development in the medium term. The research study provides a comprehensive overview of the market:
- Volume and value size and dynamics,
- Structure and characteristics;
- Competitive landscape and major companies;
- Trends and challenges;
- Growth and demand drivers;
- Consumption and prices;
- Imports and exports;
- Forecast for development.
The report also provides socio-economic data for the region and a product breakdown, offering a broader perspective on the market dynamics within a region.
The report includes information on the following companies:
- A.G. Barr;
- Anheuser-Busch InBev SA/NV;
- Asahi Group Holdings;
- Cadbury Schweppes;
- Döhler Group;
- Dr Pepper Snapple Group;
- Heineken International B.V.;
- Kerry Group Plc;
- Nestlé S.A.;
- Starbucks Corporation;
- Suntory Holdings;
- The Coca-Cola Company;
- Unilever NV.
The market research report was prepared with Williams & Marshall Strategy’s methodology. It includes a blend of qualitative and quantitative data that comes from official sources. All research is then validated by insights gathered from semi-structured interviews with market experts. They are representatives of the main market participants – producers, distributors, wholesalers, and retailers.
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- Strategically assess the competitive position of the main market participants;
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